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Helping Startups to go from Zero to One

Your ultimate Partner for all things Startup

Pitch Deck | Investment Teaser | Financial Modelling | to Investor Outreach

Problems, made easy

We help startups to go from Zero to One...

£450K Raised

We helped our clients raise £450K in pre-seed/ seed funding

4 Startup Experience

The founders have immersive experience working for startups

25+ Business Valuations

Whether you are a startup or a SME, we make valuations easy

40+ Financial Models

Expertise in financial modelling for startups to infrastructure projects

WHAT WE’RE DOING

Services We Offer

Business Valuation

Discover the real worth of your company, where we combine our industry expertise with advanced analytical tools to deliver...


Fundraising Support

Our trio products: Pitch Deck, Business Plan and the Teaser Pitch help convey a compelling story that hooks the investor. Explore more...

Growth & Strategy

Idea is easy, execution is hard. We make the latter easy through rigorous business analysis driven by our market research and GTM Strategy teams.

Make Big Dreams take Flight

Book a free discovery call to discuss how Shoora can help.

What Our Clients Are Saying

David Anderson CFO

Exceptional service! We engaged shoora for business valuation service and were thoroughly impressed. Their team provided comprehensive and accurate assessments, giving us valuable insights for strategic planning and investment decisions.

Kevind Smith Founder & CEO

shoora team delivered a concise one-page teaser that effectively captured our business essence. Although minor revisions were needed for clarity, the overall service was commendable.

Jessica Brown Senior Project Lead

shoora team exceeded expectations with their financial modelling services for our infrastructure project. Their expertise and attention to detail ensured accurate and insightful projections. Seamless communication and prompt delivery.

Shirley Smith Finance Director

Great experience with shoora for pitch deck services. They provided a polished presentation tailored to our needs. While overall satisfied, minor improvements could enhance clarity.

Recently completed

New Case Studies

We have helped raise £420K in pre-seed/ seed funding

Why choose shoora?

Startup Insight 💡

Our founders bring firsthand experience from the trenches of FinTech, FMCG, and EnerTech startups across the Middle East and Europe. We've navigated the journey from zero to one, so we understand the intricate path of turning ideas into thriving ventures.

Strategic Empowerment 🚀

Launching your idea is more than just business—it's a personal journey. At shoora, we offer more than strategic fundraising materials; we provide emotional support every step of the way. From idea conception to market launch, we're here to empower you, both strategically and emotionally.

Industry Updates

News & articles.​

Frequently Asked Questions

shoora offers comprehensive support in three main areas: crafting investor materials, including financial models, business plans, and pitch decks, from initial research to design; advising on go-to-market strategies, sales tactics, fundraising best practices, and current VC trends; and developing investor communication strategies.

We’ve successfully helped raise over £420K in pre-seed/seed funding across various industries. From B2B/B2C SaaS (both web2 and web3) to e-commerce, consumer goods, and even space ventures, we’re industry agnostic. Feel free to contact us to discuss how we can assist with your specific case.

Absolutely! While our primary focus is on VC-backed for-profit businesses, we’re more than happy to assist non-profit organizations. Reach out to us, and our experts will discuss your project, provide quotes, and establish timelines. Our consulting services are adaptable to various organizational goals.

Yes, we are happy to make introductions to investors. The only condition is at least to have a compelling pitch deck ready either designed by shoora or one of yours. We charge a 5% success fee upon a successful raise.